A Veteran Strategist with Proven Results
Zac Petkanas, President of Petkanas Strategies, is a highly-regarded leader in the realm of strategic communications, with a particular focus on the progressive and Democratic landscape. With more than 15 years of in-depth experience across presidential, senate, congressional, gubernatorial, and advocacy campaigns, Zac has mastered the art of crafting messages that not only resonate with audiences but also incite meaningful action.
A Stellar Track Record
Zac served as the Director of Rapid Response for Hillary Clinton’s 2016 campaign and held the position of Communications Director for Senate Majority Leader Harry Reid. He is perhaps most noted for the crucial role he played following the 2016 election when he established the Trump War Room at the Democratic National Committee, a groundbreaking initiative designed to hold the newly elected administration accountable during its first 100 days.
A Trusted Voice in Media
In addition to his tactical roles, Zac is a frequent voice in the media, appearing as a commentator on cable news and contributing to major publications such as the New York Times, Washington Post, and the Associated Press. His insights are lauded for their depth, precision, and actionable intelligence.
A Wealth of Tactical Experience
Zac is not merely a strategist; he is a seasoned tactician. Whether he’s constructing war rooms around significant issues like the Coronavirus pandemic, the Mueller Report, and both Trump impeachments, or steering the logistics of high-profile media campaigns, he brings a treasure trove of practical experience to every endeavor. His skill in breaking messages through the noise and preemptively neutralizing crises is unparalleled.
An Advisor to Progressive Causes
Over the years, Zac has lent his strategic expertise to a wide array of progressive organizations, including but not limited to End Citizens United, America’s Voice, Protect Our Care, Stand Up America, Democracy 21, Public Citizen, The Hub Project, Defend Democracy Project, and Building Back Together. His counsel has consistently proven to be instrumental in shaping campaigns that yield impactful results.
The Petkanas Strategies Difference
What sets Petkanas Strategies apart is the offering of always-on strategic support for your communications programs, backed by Zac’s 15-plus years of experience in the field of progressive public relations and communications. When you collaborate with Petkanas Strategies, you gain more than a consultant; you gain a strategic partner vested in your success, capable of thinking about your brand’s long-term trajectory as well as immediate challenges.
In a world where effective communication can be the determining factor between the success and failure of a campaign, Zac Petkanas is the strategist you want in your corner. Zac doesn’t just formulate plans; he implements them. He doesn’t merely offer advice; he forms partnerships. And above all, he delivers results.